Freelance
Flyers, Business Card, Holiday Cards, Social Media

Ready Set Launch, founded by Jason Levin, provides executive career coaching, business development training for professionals and attorneys, and outplacement services. When I began working with Jason, the company already had an established logo and brand direction in place.

The goal of the marketing campaign was to reconnect with past clients while reaching new prospective clients and highlighting the company’s core services. We strategically leveraged the New Year season as the central theme, a time when many professionals are naturally reflecting on their careers, setting new goals, and considering a fresh start.

I developed a series of direct mail holiday cards that aligned with the existing brand while introducing creative concepts year after year. Over the past eight years, I have designed multiple versions of these holiday campaigns, evolving the messaging and visuals while maintaining brand consistency and recognition.

In addition to the annual campaign, I supported the launch of Jason’s book Relationships to Infinity. To build awareness and drive engagement, I created branded event flyers and social media graphics that aligned with Ready Set Launch’s visual identity. These materials helped promote the book release while reinforcing the company’s position as a trusted career and business development resource.

View Ready Set Launch website